tvScientific

tvScientific is a technology company that specializes in developing data-driven advertising solutions for connected TV environments. Their platform enhances advertisers' ability to measure the impact of their campaigns and optimizes ad targeting capabilities. They offer a programmatic buying platform that integrates with leading demand-side platforms (DSPs) and connects advertisers with premium inventory from major broadcasters and media companies, allowing them to reach specific audiences on connected TVs. The company aims to bring transparency and accountability to the connected TV advertising industry through their data-driven solutions.